Successes of SMC

SMC started working with an international manufacturer of Programmable Logic Controllers (PLCs) on a consulting basis in 2000. SMC presented the client with a detailed business plan outlining a strategy to set up a two tiered network of Reps and Distributors to bring these products into the US marketplace.

This client offered its customers an innovative low cost product that could perform the function of two higher priced competitive products.

SMC’s initial focus was to establish the company’s identity within the industrial automation marketplace through trade shows and space advertising. SMC then set up a network of commission based sales reps  across the US. The rep acted as regional sales managers to select and work with local distributors to sell the client’s products.

As a direct result of the plan SMC implemented, sales of this client’s products grew between 18% and 20% each year from 2004 to 2007 and over 60% in 2008.